There is no life without water. While access to drinking water is not an issue in Europe (we take it for granted that water coming out of our tap will be drinkable) there are still many places in the world where access to drinkable water is a serious problem.
Merit has therefore decided to be part of the solution to this problem. We’ve linked a water-saving approach to our deliveries, may they be upgrade projects, improvement projects or new installation of business solutions and of Merit Portal – large or small, short-term or long-term, all our projects should contribute to this.
Every new project we start, we place a SodaStream and Merit-branded water glasses on our customer’s premises, to raise the awareness of water access to all involved. When the project is finished, we donate an actual Water Pump to UNICEF, who will then deliver it to a place in the planet where it is most needed. This donation will be fully documented by UNICEF – we want it to be a real working pump which may help solving our planetary water access problems.
In our world many children die, every single day, of diseases propagated by contaminated water. Our UNICEF water pumps are simple hand-operated pumps with affordable, easily available spare-parts and can be used both by children and adults all over the world. UNICEF will always install the water pump as close to the village school as possible; in many places or our world, in which women are traditionally responsible for cooking and for bringing home drinking water, the long distances to a source of potable water affect directly girl’s access to schooling.
We need to recognize that water is essential for life, health, food, education and equal rights of gender.
Some of the customers in the Social Responsibility process:
Coop Midt Norge